Procrastination Centers of America
Media Relations, Editorial Services
Procrastination Centers of America is a national organization developed by noted, New York psychologist, Dr. Schachter. It has locations throughout the country and programs for individuals, corporations and schools.
Tasked to create visibility for this newly established company, CDPR drafted a press release and forged relationships with the New York regional and national consumer, business and lifestyle press.
RESULTS:
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Garnered national media attention and built strong relationships with key health editors.
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Secured a front page story in New York Observer in print and its digital counterpart.
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Full page story in Woman’s World in print and its digital counterpart.
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Story by lead health columnist in U.S. News & World Report.